

Thoughts, guidance, and practical insight on websites, visibility, and running a local business online.

Systems
Systems looks at how the different parts of a business fit together – and why things often fall apart when they’re treated in isolation. This category explores the links between websites, marketing, enquiries, follow-up, and the day-to-day systems that keep a business running.
You’ll find posts about customer journeys, hand-offs, workflows and the often unseen mechanics behind a smooth experience – for both you and your customers. It’s particularly useful if things feel busy, manual or slightly
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You’ll get new posts as they’re published – thoughtful takes on websites, visibility and decision-making for small businesses – along with the occasional nudge to look at something in a new way. No noise, no constant emails, just useful perspective when there’s something worth sharing.
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